Wednesday, 10 July 2019

Facebook, Instagram: Killing us softly

A few weeks ago on CNÑ (CNN in Spanish that is), in a discussion about social media, an Argentinian expert on the subject predicted that in years to come we'll view our use of Facebook and the like in the same way that most of us view smoking today. 

That is, a dirty, unhealthy habit that we can't believe we actually used to find "cool and sexy".
Facebook, Instagram, killing us softly: Is our current use of the likes of Instagram doing severe damage to us?
Insta-life. Or is that Insta-death?
Some people might view such an opinion as rather dramatic. Exaggerated scaremongering from the Argentinian fogey. Maybe so. The jury is still hearing all the evidence on this one, it's not even close to being sent out in order to come back with a verdict yet.

One thing we can say with certainty is that the arrival of social media has led to a seismic change in how we communicate and interact with each other. Save for the invention for real of teleportation, it's hard to see how more virtually connected we can become.
"Physically meeting those we might envy often allays any insecurity issues."
That's the crux of the issue here really: A growing virtual contact at the expense of face-to-face interaction. Worse still — for those on the social-media-is-bad side of things that is — virtual communication, or using our digital gadgets in some way, is dominating even when we are in the company of others.

We've all witnessed it. A group of people at a bar or dinner table or wherever, all with their heads stuck in their personal electronic devices. We shake our heads in disapproval. 

Yet there's a fair chance we've been looked at disapprovingly doing the exact same thing on another occasion. Practically everybody with a smartphone gets "caught" at some stage or another.

A new (dis)order?

The question is, "Is it actually doing us any harm?" Well, we do now have a social media anxiety disorder. A cynic — which I am not, of course — might say that the fact we've "invented" a disorder for it means very little in this day and age.

We've disorders for all sorts of things now where in the past they were simply conditions that required nothing more than a stern "for goodness sake lad, would you pull yourself together", or something to that effect. It's all much more softly-softly now, for better or for worse.

That being said, as documented before, the false impression that social media platforms create of the lives of others can be quite damaging to those susceptible to the "keeping up with the Joneses" condition. "Oh look, there goes Mary on another amazing adventure and here I am stuck in my crappy job." Or, "Bob seems to be doing great with the ladies and I can't hit it off with a single one."

For sure, being envious of others isn't something new, only arriving with social media. It's part of being human. However, our new way of interacting has made it more prevalent, exponentially so. The scale of it has been blown way out of proportion it would appear.

Physically meeting those who we may be resentful towards for whatever reason and, quite literally, seeing "their warts and all", will, more often than not, make us feel a little less insecure about ourselves. 

Social media not only takes that away but it puts us in daily contact with people who we would otherwise know next to nothing about and, I wager, care little about.

Take these (and please, do take them and send them off to some other planet) Instagram influencers. Young, pretty people — it's highly unlikely they'll either be the "wrong" side of 40 or not physically attractive — who make a living out of simply posting about their lives.
"Facebook and the like are dumbing us down."
Fair play to them. They're working the system. It's those who follow them, who give them this platform, those are the ones I question.

OK, if it's somebody who travels or the like, somebody who has interesting, informative snippets to share, there's merit to that. The thing is, many of these influencers don't. White, or whatever colour you want, trash.

Before I'm accused of being a hypocrite, I am fully aware that I play this game as well. As an unpaid blogger and podcaster, I need to use all outlets available to get the messages I write and talk about out there

The hope is that what I do will reach more and more people, eventually putting me, brand "Wrong Way" so to put it, in a position to be a conduit for companies to advertise via me and such like.

Obviously, time is ticking on that one. Or maybe I'm already past my "use by" date. I'm just refusing to accept it. Perhaps I should go underground now, back to unspoilt nature.

Whatever the case, I like to think that I use and take advantage of social media — the ideal scenario — more than the other way around. I like to think that, that is. I could be wrong.

Light up, dumb down

We mentioned the seismic shift that has taken place with social media. As a species, we've gone through this before. The printing press, the advent of radio and TV. Massive game-changers.

So rather than seeing the "new kids in town" as dangerous, perhaps we should take a more benign view. After all those older three, although TV to a lesser extent, in my opinion, haven't done us any real harm, have they?

The key difference for me is that all those, in their more dominant days, were agents of positive social change and largely educational.

At this remove and considering how the majority of us currently use social media and, just as importantly, are used by them, we can't view today's dominators in the same light. On the contrary, they seem to be dumbing us down.

They might leave us feeling a bit lightheaded, even sick at times, but the high is worth it. Gotta light? I need my fix.
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Tuesday, 2 July 2019

It's the service, stupid

Picture the scene: You're a checkout operator and you've just finished with one customer, a lady who left a small bag of vegetables at the cash register, something she decided she didn't want. There's only one other person to be served in a largely empty fruit and veg shop.

Do you first attend to that other person and return the unwanted product to the shelves later, when there's no one else left in line? Or do you nonchalantly return the product to the shelves telling the waiting customer you'll be back in a moment?

It's the service, stupid: Scene of the latest crimes against the service industry in Bogotá, Colombia.
Scene of the latest crimes against the service industry.
I think it's fair to say that most people with an ounce of customer-service wit about them would choose the former option. 

An inanimate product should, in most cases — unless it's causing an amount of inconvenience or the like — play second fiddle to a living customer staring you in the face. If not, you run the risk of eventually having no customers at all to serve. The product won't be much good to you then.

Director of Disservice

The thing is, taking the second course of action mentioned above, or something along those lines, is what happens in Colombia far too often to make it an insignificant anomaly. Many working in the "service" industry here just don't seem to get what that actually should be.

A regular sight is seeing employees focus on what is a non-urgent task, leaving customers waiting. For example, in a restaurant or bar, they'll clean the floor while there are people looking to be served. 'We've no clientele but at least the floor is spotless.' Excellent.

There is no understanding of priorities — if anything is prioritised that is.
'The service industry in Colombia would be a nice idea.'
Linked to this is that very annoying practice of not respecting a queue. While the general public must be berated for this, it is a cultural thing, employees have to take some of the flak here as well. If somebody is known to have jumped the queue, simply don't serve them. Make them wait. And wait. That'll teach them. (Well, it probably won't, but ...)

Now, while we can make excuses for a shoddy service from very poorly-paid employees working in establishments that they don't really care about, we can't do the same for self-employed business owners. You would think that they'd be more attentive to the needs of their customers. Alas, even these types are often found wanting in this respect.

'Not bovvered'

We're not even asking for a customer-is-always-right approach. Needless to say, a lot of the time they're not and it's not always best practice to kowtow to all their demands. The problem here is that at times it's more like, 'We don't give two flying figs about the customer.'

It reminds me of some miserable bar-lady types back in Ireland. You go in for a pint and they make you feel as if you are disturbing them from their soap opera viewing: 'What do you want?' 'Sorry, I thought this was a public house, I was merely looking for a drink. I didn't mean to be an inconvenience.'

This miserableness doesn't tend to be a feature in Colombia, it's more a general couldn't-care-less demeanour.

To borrow from Mahatma Gandhi when he was once asked for his thoughts on Western civilisation, the Colombian service industry 'would be a nice idea.' We live in hope, slim as it is.
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