Colombia's tienda trap

@wwaycorrigan

[For an audio/vlog version of this story, click here.]

Whenever I'm back in Ireland, I make it my business to get some Marks and Spencer chocolate-chip cookies. They are, as far as I'm concerned, the best of their kind around. But while I find them truly delicious, I also know that I shouldn't over indulge in them. Too much of a good thing and all that.

A beer a day keeps the blues away, doesn't it?

So it's just as well that the nearest Marks and Spencer department store is a good distance away from my Irish base. Were there one nearby, I'd be tempted to make these scrumptious sweet treats a daily delight on visits to the land of my birth. Although the price of them these days does help to make one think twice before temptation tends to take over.

Indeed, the price of most things in Ireland gives me pause for thought. My Colombian pesos lose much weight in euro-land, notwithstanding the currency's strong performance during the last few months.

Not-so-dear beer

Back in Colombia, while the price of many staples continues to rise, this hasn't really been the case with beer, especially when one takes the steady increase in minimum wage into account. Compared with other products and socialising pursuits, beer is fairly competitively priced.

'Santandercito's at-times hedonistic haunts do put one's temperance to the test.'

In working-class barrios, such as my current abode of Santandercito in Bogotá's far north, one can get a 750 ml bottle of ordinary-but-fine Costeña — my tipple of choice these days — for 3,800 pesos, the equivalent of about one euro. In comparison, the price of a cinema ticket is around 20,000 pesos — over five times more expensive; a standard lunch in Bogotá, about three times more costly. In fact, Colombia is placed towards the top of the list for countries in the world with the most affordable beer.

So, when at a loose end of an evening and not wanting to be in one's quite cramped, shared place of residence — pretty much an everyday feeling — a couple of beers at the local tienda bar is an appealing option.

Yet, like the Marks and Spencer cookies, I know that it's not the healthiest consumption choice one can make. I do, though, only sporadically indulge in the cookies — that I'm only in Ireland every now and again is a significant help, of course.

In contrast, consuming Colombia's competitively priced beer is a far more regular occurrence. And while I'm usually disciplined in the art of moderate drinking, at times I go over my self-imposed limits. Santandercito's at-times hedonistic haunts do put one's temperance to the test.

I used to think that if I had my own well-equipped place, this tienda temptation would decrease significantly. But experience over the last couple of years has told me differently. I generally prefer to be in a public setting for most of the day — or at least out and about — and while panaderías serve their purpose during the daylight hours, by nightfall tiendas are more appealing.

Downwardly dining

That I can take to the tienda with such regularity is mostly due to the fact that I am single, childless and not an employee. Were any of these to change, then so would, most likely, my late-evening routine.

Right now, I don't see those conditions changing, not organically anyway. Thus, it leads me to sometimes think that I'll have to force the change.

In my recent mini-series on Dr Samuel Johnson, I noted how he advised that one should endeavour to 'smile with the wise, and feed with the rich.' Now, I'm not saying that there are no wise or relatively rich folk in Santandercito's tiendas. For one, intelligence comes in various forms. And there are a fair few in the barrio who seem financially comfortable.

It may be just the case that my current preferences are doing little to advance my cause. One slight problem is that I'm not sure what cause I should be advancing towards right now. It's like I'm caught in a trap. Colombia's tienda trap.
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